• 188 8th Avenue
  • New York, NY 10011
  • +1 855 589 3937


Dita was co-founded by two lifelong friends, passionate about photography and design. They decided to capture their talent by designing eyewear, launching their first collection in 1996. The concept behind this stylish line, inspired by vintage looks from the 50’s and 80’s, focuses on style, quality and fit. All frames are handmade in Japan using the finest quality materials from titanium and gold, to Japanese zyl acetates. With a huge celebrity clientele, Dita Eyewear has established its name worldwide, and by choosing to be exclusive to specific retailers, avoiding endorsements and mass merchants, this line remains highly sought after without compromising its sound reputation.

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A creation of Dita Eyewear, Lancier is a brand of eyewear made with the highest optical quality, for individuals who require the most accurate vision when working with nature's elements: land, sea and air. The frames are handcrafted in japan with high-quality materials of zyl acetate and titanium, making them durable and ideal for situations requiring high-performance and focus. Although we consider them to be just as stylish as they are practical, Lancier eyewear "isn't just a fashion accessory - it’s a conduit through which man and machine become an instrument of pure precision". Nonetheless, the brand is one-of-a-kind given the details and craftsmanship of each frame, making Lancier an unparalleled brand in the eyewear industry.

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Oliver Peoples began its legacy in 1986, with the purchase of a vintage collection of American eye frames. The founders of the company, the Leight brothers, seeing the popularity of the frames and success of their sales decided to begin their own designs. Their futuristic styles and geometric frames, increasingly popular at the time, changed the direction of eyewear fashion. All their frames are crafted in-house and by hand and the lack of a visible logo attributes an understated sophistication. Many of Oliver Peoples’ frames are iconic, drawing inspiration from famous legendary individuals from the arts, film industry and sports.

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Encouraged by numerous requests from loyal friends, family and longtime loyal customers, Oliver Peoples founder Larry Leight was inspired to explore his personal archive of original Oliver Peoples designs. Larry discovered several iconic, brand-defining styles with original vintage glass lenses in rare shades. Convinced that interest in these classic styles is just as strong today as it was twenty years ago, he wanted to make some available to select customers. Since very few originals still exist, and because it is essential that the same attention to detail, craftsmanship and the integrity of the original styles be retained, the brand reached out to the same Japanese factory to reproduce these designs in a limited run.

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Having been around for over 90 years, Persol has been the iconic symbol of Italian eyewear. Having began its journey making special glasses for pilots and sports drivers, Persol quickly became an internationally renowned brand. Recognizable by its Silver Arrow on the stems of every pair, the brand entered the US market in 1962, increasing its popularity among celebrities, sportsman, and advertising campaigns for great fashion houses. In 1995, Luxottica Group acquired the company ensuring that the brand preserves its quality and tradition of timeless elegance and style.

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Thom Browne stepped into the world of fashion in 2001. In 2004, he unveiled his ready-to-wear collection while making his brand reputable by collaborating with Moncler and Brooks Brothers to name a few. Through his collaboration with Dita Eyewear, Thom Browne is yet again breaking through conventional eyewear design, drawing inspiration from architecture, industrial design and machinery. His collection is an impressive combination of vintage design and modern elements, handmade in Japan, and comprised of the finest materials. The frames' cable temple ends and metal mesh side cups are unmissable as this collection is a refreshing take on today's eyewear trends.

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Cutler and Gross is a London-based company that has been around for 40 years, with their shop in the haute retail hub of Knightsbridge. Tina Catherine Eyewear + Opticians is one of the few locations in New York City to carry frames from their collections, and this company has already made a splash among celebrities. The quality of the frames by Cutler and Gross goes without question: hand-assembled, with their signature thick plastic frames, they are very durable as well as fashion-forward. These frames are a great choice for those seeking a discreet, high quality frame, without compromising style and expression.

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